Priority Personnel Blog

New Recruiting Technology and Media Trends for Central Texas Employers

November 29th, 2011

Have you seen the commercial where the guy is standing in his front door while his new 3D TV is being delivered, only to see a van drive by advertising 4D TV?

Technology – even recruiting and interviewing technology – is changing rapidly.

Until recently, job boards were the “latest and greatest” way to connect with job seekers.  The advent of social media, smart phones and free online video technology, however, has created yet another paradigm shift in the way we attract and recruit top talent.

While job boards should remain part of your recruiting mix, consider incorporating the following emerging media to remain competitive:

Remote Interviews

Online interview technology has revolutionized the hiring process.  This cost-effective tool allows you to rapidly connect with viable candidates anywhere, while greatly simplifying interviewing logistics.  Instead of spending valuable time and money on travel, you can now use services like Skype and TokBox to virtually meet applicants and determine their potential early on in the recruiting process.

Mobile Technology

According to statistics from Pew Research Center, 83 percent of Americans own cell phones.  Nearly half of them (44 percent) use their mobile devices to get access to the internet.  Leverage mobile technology to reach potential job seekers anytime, anywhere by sending text alerts about your job openings and recruiting events.  Additionally, you may want to consider making your website more “smart phone friendly,” so that it facilitates the job search and application processes.

Video

Digital video enables you to get your company’s message across like no social media tool can.  By allowing candidates to literally see and hear what the true employee experience is like, video offers a powerful way to influence and engage potential candidates:

  • Use online videos to enrich your online job postings.
  • Add video clips of your offices, production facilities, etc.
  • Interview current employees about what it’s like working for your organization.
  • Demonstrate ways you take care of your employees, work for the greater good and/or stay on the cutting edge of your industry.

To ensure your videos are viewed, add them to your homepage, job postings and social media, or use QR codes to direct job seekers to them.

Twitter

Twitter can help you contact candidates in real time by instantly broadcasting or “tweeting” available jobs.  If you have a Twitter account:

  • Search for relevant hashtags that qualified candidates might be using and integrate them into your tweets.  Tools like Search.Twitter.com, Twubs and Tagalus can help you identify hashtags your target candidates may be using.
  • Shout out new job listings.  Services like jobshouts.com and jobamatic.com allow you to automatically feed new job listings to your Twitter account.  You can even add custom prefixes and hashtags to make the content more user-friendly and searchable.

Recruiting technology will continue to evolve at a rapid pace. If, like many employers, you find this rate of change intimidating, remember that you don’t have to go it alone.

As an award-winning employment agency serving central Texas employers since 1993, Priority Personnel can help you win the war for talent.  Strategically located in San Marcos, we can provide you with the most highly-qualified and trained professionals available throughout our service area. Contact us today!

Top Staffing Myths and Misconceptions

August 30th, 2011

The staffing industry is not what it used to be.  In decades past, employers typically viewed staffing services as a “necessary evil” – a last resort when a low-level employee called in sick.

But not anymore.

Today’s staffing industry is comprised of diverse, robust organizations whose services can greatly enhance your company’s productivity and profitability – even in a tough economy.  Still, a significant portion of the business community doesn’t really understand what we do, or how we do it.

So if you think that staffing services are too expensive, or that you can’t find an ideal candidate through an employment agency, take a read through this quick post.  It debunks five common staffing myths:

Myth #1: Staffing firms are too expensive.

Fact: If you focus solely on bill rates and placement fees, you may conclude that staffing services are more expensive than a DIY staffing approach.  In reality, staffing firms can actually save you money.  You can leverage their recruiting expertise and economies of scale to quickly and cost-effectively access the talented candidates you need.

You can also reduce overtime, training and payroll administration expenses by using temporary employees to handle your extra workload.  Additionally, staffing experts can show you how to lower your labor costs by reducing your core staff to meet the low end of your production cycle, and then bringing in supplemental help for busier times.

Myth#2: Temps are all secretaries.

Fact: Temporary employees now work in virtually every industry and increasingly include highly skilled professionals.  In additional to administrative and industrial workers, staffing firms now regularly supply medical, technical, legal and executive-level professionals to tackle mission-critical projects.

Myth #3: You can’t hire a good employee through a staffing firm.

Fact: Staffing firms use rigorous screening, interviewing, skills testing and background / reference check processes to ensure the quality of talent they supply.  And unlike an individual you recruit on your own, a staffing service’s candidate comes with a guarantee.

Myth #4: Staffing firms only provide “temps.”

Fact:  Today’s staffing suppliers offer a wide variety of services that can be customized to suit your workforce needs, including:  temporary help, direct hire, temp-to-hire, contract staffing and payrolling services.

Myth #5: Temps are only good for “fill-ins.”

Fact: Beyond filling in for vacations or illnesses, employers regularly use temporary and contract employees to: provide extra support during busy times; staff special short-term projects; access specialized talent; evaluate talent for permanent positions.

The Truth about Priority Personnel

The truth is, Priority Personnel can certainly fill your last-minute staffing needs.  But we can do so much more for your business!  With eighteen years of experience serving Central Texas employers, we can help you use staffing to reduce overhead, complete critical projects and improve productivity.

What can Priority Personnel do for you?  Contact us today.