Priority Personnel Blog

New Recruiting Technology and Media Trends for Central Texas Employers

November 29th, 2011

Have you seen the commercial where the guy is standing in his front door while his new 3D TV is being delivered, only to see a van drive by advertising 4D TV?

Technology – even recruiting and interviewing technology – is changing rapidly.

Until recently, job boards were the “latest and greatest” way to connect with job seekers.  The advent of social media, smart phones and free online video technology, however, has created yet another paradigm shift in the way we attract and recruit top talent.

While job boards should remain part of your recruiting mix, consider incorporating the following emerging media to remain competitive:

Remote Interviews

Online interview technology has revolutionized the hiring process.  This cost-effective tool allows you to rapidly connect with viable candidates anywhere, while greatly simplifying interviewing logistics.  Instead of spending valuable time and money on travel, you can now use services like Skype and TokBox to virtually meet applicants and determine their potential early on in the recruiting process.

Mobile Technology

According to statistics from Pew Research Center, 83 percent of Americans own cell phones.  Nearly half of them (44 percent) use their mobile devices to get access to the internet.  Leverage mobile technology to reach potential job seekers anytime, anywhere by sending text alerts about your job openings and recruiting events.  Additionally, you may want to consider making your website more “smart phone friendly,” so that it facilitates the job search and application processes.

Video

Digital video enables you to get your company’s message across like no social media tool can.  By allowing candidates to literally see and hear what the true employee experience is like, video offers a powerful way to influence and engage potential candidates:

  • Use online videos to enrich your online job postings.
  • Add video clips of your offices, production facilities, etc.
  • Interview current employees about what it’s like working for your organization.
  • Demonstrate ways you take care of your employees, work for the greater good and/or stay on the cutting edge of your industry.

To ensure your videos are viewed, add them to your homepage, job postings and social media, or use QR codes to direct job seekers to them.

Twitter

Twitter can help you contact candidates in real time by instantly broadcasting or “tweeting” available jobs.  If you have a Twitter account:

  • Search for relevant hashtags that qualified candidates might be using and integrate them into your tweets.  Tools like Search.Twitter.com, Twubs and Tagalus can help you identify hashtags your target candidates may be using.
  • Shout out new job listings.  Services like jobshouts.com and jobamatic.com allow you to automatically feed new job listings to your Twitter account.  You can even add custom prefixes and hashtags to make the content more user-friendly and searchable.

Recruiting technology will continue to evolve at a rapid pace. If, like many employers, you find this rate of change intimidating, remember that you don’t have to go it alone.

As an award-winning employment agency serving central Texas employers since 1993, Priority Personnel can help you win the war for talent.  Strategically located in San Marcos, we can provide you with the most highly-qualified and trained professionals available throughout our service area. Contact us today!

The Benefits We Offer Our Temporary Employees Directly Benefit YOU

May 17th, 2011

Benefits.  Perks.  Extras.  Whatever you call them, they really make a difference in today’s changing job market.  Here are a few key ways the benefits we offer our temporary employees directly benefit you and your organization:

  • Attract the best candidates. Today’s job seekers are savvy.  Most know to choose a reputable staffing firm that provides extras like health insurance, dental/vision benefits and direct deposit.  Priority Personnel’s value-added services help us attract, recruit and retain central Texas’ top talent – and put them to work for you.
  • Keep the best candidates. Some staffing services are plagued by extremely high turnover rates, which translate into a “revolving door” of temporaries for their clients.  The benefits and value-added services we provide not only attract top candidates, but keep them working for us.  When temporary employees stay with us, they’re much more likely to stay working for you, delivering greater continuity throughout your assignments.
  • Ensure workers stay healthy, focused and productive. The medical, dental and vision benefits we offer allow our employees to take care of their health issues.  When employees are healthier, they have better attendance records and stay more focused on the work they do for you.

Priority Personnel Benefits – The Right Thing to Do

The economy is still tough and we realize that many people who come to us have lost their jobs and health benefits, too.  Admittedly, Priority Personnel offers benefits to gain a recruiting advantage and deliver the best results for our clients.  But honestly, the main reason we do it is because it’s just the right thing to do.